leadership

“If you talk to a man in a language he understands, that goes to his head. If you talk to him in his own language, that goes to his heart.” – Nelson Mandela

These are words of an influential leader that still resonate with us. Concise yet powerful.

Throughout history, many leaders are remembered not for their actions alone, but also for the impact of their words. 

Have you ever wondered what makes the words of such leaders so powerful?

Simple! We connect with their words because they inspire us and touch our emotions.

The power of words 

Words are powerful vehicles to express thoughts and emotions. Needless to say, the language of a leader has a profound impact on the organization. The words of a leader go beyond the purpose of sharing information and become the tool to motivate the teams and foster a dynamic and positive workplace. 

This article highlights the importance of language in leadership. It explores how a leader’s choice of words impacts the overall organizational culture. Continue reading.

Why language plays a key role in leadership success?

Let me start with an example. Here is a common question – “Does that make sense?”. When a leader asks this question to a team member what will be the result? 

Rather than encouraging conversations, the questions automatically make the employee agree with you. Such questions are not conducive to collaboration and open conversations. 

Another example – “What are your thoughts?” – this question is an apt one in a workplace. It invites opinions from employees and encourages communication. It also shows that you value the team members.

From the above examples, you can gain a clear understanding of how a leader’s language directly impacts the team dynamics. The use of words that recognize contributions will instill respect, and cultivate collaborative relationships. When leaders use demeaning language it could erode trust, loyalty, and morale of the team. 

For instance, demanding that the employees “do what they are told” or referring to them as “subordinates” could easily breed a negative organizational culture. Alternatively, try using phrases such as “I believe in your capabilities”, “Thank you for your efforts”, “What can I do to support you?”, “Let’s learn from our mistakes” in your communication and watch the positive difference in employee attitude.

Language is the primary communication tool with which leaders convey expectations, resolve issues, shape perceptions, and set goals. Lack of effective communication can diminish productivity and create confusion and frustration among employees.

Most importantly, a leader’s language holds the key in shaping the organization’s culture. It can encourage employees to identify themselves with the organization’s vision and shared purpose. It is recommended for leaders to use respectful and inclusive language as it creates a climate that respects diversity.

Which work aspects are primarily influenced by a leader’s language?

A leader’s language impacts several aspects of the workplace. Below are the important ones.

  • Performance and discipline – Performance assessments are usually sessions that cause anxiety and doubt among employees. A good leader must know how to converse without creating stress, and how to point out weaknesses without creating hostility. Similarly, when an employee breaks a workplace rule, the leader should use tactful language to talk to the employee and make him understand the consequences. However, if required he should also have the ability to talk sternly.
  • Motivation – The key behind effective motivation lies in the leader’s language. How employees connect with language is subjective and differs from one individual to another. A good leader understands the specific language that connects to each employee and uses it to motivate everyone effectively. 
  • Hiring and retention – Language plays an important role in the hiring and retention process. During interviews, it is essential to communicate clearly without any misrepresentations. The candidate should be very clear about the expectations from him and his role. Wrong impressions could lead to wrong hiring and later on to high attritions. What you communicate will form the key to shaping the candidate’s vision of the team and company.

How to develop the right language to empower the team?

Effective communication is about delivering messages to your audience with clarity and authenticity. Here are three key aspects you can follow to improve your language and communication at the workplace.

  • Be the last to offer an opinion – Allow your team to discuss their viewpoints first. This will encourage collaboration. As a leader, offering your opinion last gives the advantage of understanding the viewpoint of all team members. It also makes others feel that they are heard and do not feel intimidated.
  • Encourage feedback – Leaders unknowingly have the practice of crushing dissent. Often, employees do not open up before the leadership. It’s a good idea to have one-on-one sessions and seek feedback. Questions such as “Is there any feedback?” or “How would you do this if you were me?” “How can we improve?” are good to encourage people to open up.
  • Use simple language – Notice that clear language that is easy to grasp will reach people faster and inspire collaboration. In many situations, simple language could be more effective than corporate terms. For example, when you say “drive results” employees might perceive this as a command to work hard. Try replacing it with “Let’s achieve this together”. It can positively change the entire attitude your team members have towards work.

Key skills you need for cultivating the right workplace language

The modern workplace is a dynamic one with employees from diverse geographies and cultures working together for a common goal. There could also be teams working across different locations and time zones, collaborating with the aid of technology. The language that works for one individual or team may not work for another.

Considering such complexities, a leader’s language needs to be ever-evolving and specific to each team member. Let us see what are the key skills you need to develop a flexible and inclusive language.

  • Adaptability – Needless to say, a critical skill in the workplace. But how does that apply to language? It is important to be adaptable in how a leader talks or writes. The communication with each team member has to be different. Some may prefer concise talk while some can be influenced only through detailed guidance. A leader must alter his language and communication style to suit each employee. 
  • Empathy – The quality of empathy will encourage a leader to use words that are great at acknowledging, recognizing, or validating employees’ feelings.  For instance, when you say “I understand your idea” it conveys respect for employee’s opinions and makes them feel motivated. 
  • Active listening – It is the skill of listening and understanding what people are saying and grasping their intent. By practicing active listening a leader can let the team know that their ideas are valued. Further, you will understand when to talk to an employee, what words to choose, and what body language to use. 
  • Collaboration skills – Leaders must learn to collaborate rather than command. For this, a leader must replace the language of “performance” with “motivation and improvement.” Rather than using language of coercion, the leader must switch to a language of shared commitment to action.

I vs We

A leader should switch from using “I” or “you” in his language to “us” or “we”. The simple replacement of “I” with “we” can transform your leadership approach completely and gain the trust of the team.  

What difference do “I” and “we” make?

  • “I” lays emphasis on the individual while “we” puts emphasis on the group and its unity. 
  • “I” highlights personal achievements and authority while “we” conveys shared responsibility, a sense of belonging, team spirit, and collaboration.
  • By using “we” a leader empowers the team’s collective strength and makes everyone feel valued.
  • “We” fosters commitment and trust.
  • When a leader uses “we” it indicates shared success or failures.
  • A leader who prioritizes “we” and “us” in language motivates the team by making them feel they are part of the bigger picture.
  • By using “we” and “us” you become a more approachable leader.

Wrapping it up

The language of a leader shapes the team and organization as a whole. It is a powerful tool that inspires employees, shapes their perceptions, and motivates them to put forward their best. The right language can create a sense of shared purpose, collaboration, and a happy workplace.

Remember, your words reflect your leadership and your vision. Use the words consciously and be ready to make changes if you feel it is required. Listen to your team and read their tone. This can help you make changes correctly. Wrong communication can be detrimental to an organization’s success.

Frequently Asked Questions

What is the power of language in leadership?

Language is the primary tool using which leaders convey their values, expectations, and strategic vision.

Why is communication important between leaders and followers?

Effective communication fosters trust and collaboration. This ensures higher motivation and a productive workplace. 

What is the main importance of language?

Language allows us to communicate our emotions and thoughts with others.

How can leaders ensure that employees relate to their language?

Active listening is required to appreciate the employee’s perspectives. This will help the leader to choose the language that resonates with the employees.