Innovate to Elevate - 6 Strategies That Boost Workplace Creativity

Creativity is an essential skill in the modern business world where the success of an organisation largely depends on the performance and involvement of employees. 

For any company to thrive and grow, employee engagement and employee creativity are the two most important aspects of all workplaces. In this article, we explore the importance of workplace creativity and ways to spark creative thinking in the workplace! 

What is Creativity in the Workplace?

Whatever industry we are in, it’s the ability of employees to think and experiment that transforms ideas into reality. 

Employee creativity refers to the ability of employees to generate new and innovative ideas, exploring different possibilities in the process. 

In today’s constantly changing business landscape, companies are welcoming unique solutions to creative challenges at hand. It is important to note that thinking of innovative solutions and exploring different approaches requires one to be creative. 

Regardless of job roles, curious and imaginative employees are valuable contributors to the growth and success of an organisation. Providing enough room for trial and error, managers must value the novel ideas of employees and welcome out-of-the-box solutions. Only with encouragement and recognition, employees are motivated to do things differently. 

How to Increase Creativity in Your Workplace?

A workplace is the powerhouse of a creative mindset. Employees who are productive as well as creative, are instrumental in driving a company’s growth. In fact, when workplace creativity is missing, the growth and development of a business is next to impossible. 

As a manager, you must do the following to ensure that your workplace overflows with creativity:

1. Create Employee-specific Workspaces

An effective strategy to inspire workplace creativity is setting aside a dedicated time slot in manager’s schedule for their employees periodically, where they can put forward creative suggestions and feedback fearlessly. 

Setting up an atmosphere of creativity facilitates creative thinking and helps employees infuse new perspectives and suggestions. 

Encourage open communication and ask your employees what ignites creativity in them or get their brains running. Value their suggestions and create customised workplaces according to their choices. It’s worth investing your time in crafting employee-specific workplaces! 

2. Promote Brainstorming Sessions for Workplace Creativity

Brainstorming sessions play a crucial role in promoting a positive atmosphere in the workplace. When all the employees forming part of your organisation come together with different perspectives and experiences, a large pool of ideas is generated. 

Encourage employees to think freely with no fear of judgement. What may seem impossible at the moment, could be the only solution to your future business problems. 

3. Encourage Risk-taking Behaviour

The business environment is unpredictable! Sometimes situations are such that you find yourself delving into the unknown. That’s when risk-taking behaviour sails the boat!

Aversion to risks puts organisations in trouble. Do not hesitate when working on something new and innovative. Maybe no one thought of this idea before, maybe it’s risky, maybe it’s the ‘only’ solution! 

Even if an idea is failing at the moment or not reaping the benefits you expected, praise your employees for taking the risk and thinking out of the box. Only when you challenge established processes and outdated ideas, will you manage to develop a culture of creativity. 

4. Implement Creative Breaks

Distractions are everywhere! Too many distractions in the workplace distort creativity. 

Well-planned breaks stimulate creative thinking especially when employees are finding it difficult to focus on a project. Introduce mindfulness and relaxation practices, such as meditation or deep breathing exercises. These activities can help employees clear their minds and return to work with a fresh perspective.

Encourage employees to engage in activities that align with their personal interests and passions. Not everyone operates on the same schedule. Short breaks enhance cognitive functions and productivity in the workplace

5. Recognise and Reward Creativity

Employees who use their creative thinking skills and are emotionally invested in the tasks deserve appreciation and recognition. Reward them for their creative contribution in whatever way possible. 

Promotions and bonuses are commonly awarded to employees with daring and innovative solutions.

6. Embrace Failures as a Learning Opportunity

It is equally important to embrace failures and broaden your perspective. Do not get carried away if an idea fails or a solution isn’t deemed fit for the problem. 

Failure is a natural part of the creative process. What would make a big difference in the future is the lessons you extract from the mistakes. As a manager, make everyone understand that setbacks happen, even in the most successful organisations. 

Discuss what worked well, what didn’t, and what can be done differently in the future. Use these insights to enhance future challenges and success. 


Creating a workplace that nurtures employee creativity and innovation is the need of the hour. Creative spaces improve the problem-solving skills of employees and result in creative thinking. Employees who are creative embrace work challenges more efficiently and perform tasks better. 

Incorporate these strategies to foster workplace creativity and innovation, encourage teamwork and help your company stay competitive. 

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1. Why is creativity important in your workplace?

When companies are surrounded by immense competition, it is innovation and creativity that give organisations a competitive edge. Creativity is the driving force behind innovation. It enables employees to think outside the box and develop new and never-thought-before solutions to challenges. A workplace that values and cultivates creativity is better positioned to thrive and excel in the long term.

2. How to encourage creativity in the workplace?

Introducing creativity in the workplace involves creating a culture of innovation, imagination and open expression of ideas. Encourage employees to think differently by dedicating specific time slots where they can focus on creative work without interruptions. Conduct regular brainstorming sessions to generate a pool of ideas and a wide range of possibilities with no immediate criticism no matter how far-fetched some ideas may seem at the moment.